"Though they were invisible to the public, the (clinicas created by Engaged Public) were hives of serious activity and the level of discussion was high."
Ray Mark Rinaldi, Denver Post A&E Critic
Client Success Story
Biennial of the Americas
From July 16-Sep. 2, 2013, Denver hosted the Biennial of the Americas, an international festival of ideas, art, and culture covering the dynamic world region that stretches from Canada to Chile. First envisioned by then-Denver Mayor John Hickenlooper in 2010, the Biennial provides a nonpartisan platform for leaders in business, government, civil society, and the arts to convene and examine the significant issues impacting life in the Americas.
The 2013 event called for nine “clínicas” to explore broad policy areas around the theme of "Unleashing Human Potential: Reinventing Communities, Business, and Education." These conversations, which took place July 17, 18 and 19, brought together leading experts and thought leaders from around the world.
Engaged Public was hired to design and facilitate nine, three-hour, invitation-only workshops - clinicas - to successfully bring together a diverse group of leaders and specialists in their fields from across the Americas to learn and share innovative ideas that could improve quality of life. The clínicas format also required the accommodation of three workshops happening simultaneously, a highly intercultural group, and translation to Spanish and Portuguese.
Engaged Public framed the chosen universal hot topics to inspire dialogue and ideas. Clínica topics centered on building communities, improving health and sanitation, conserving natural resources, invigorating the business environment, and reinventing education. Engaged Public facilitated the gatherings to ensure everyone learned something new, had an opportunity to speak, and connected with fellow participants.
Methods of engagement included large and small group discussions, affinity diagrams, and an audience response system that enabled anonymous answering of questions and instant responses for everyone to see.
The agenda ensured the generation of action-oriented ideas and opportunities to stay connected after the workshops. Each evening, the general public was invited to symposia where the clinica results, presented by government, community and business leaders, helped feed the conversation. Finally, Engaged Public created and distributed a set of nine briefing documents - one for each group discussion - featuring detailed summaries, photos, graphics, and illustrations to serve as a highly informative takeaway from the event.
The goal of the 2013 Biennial of the Americas was to connect the best thinkers around some of the thorniest issues in the Americas and work toward solutions and action. While the Biennial’s 2013 evening symposia attracted broad attention with marquee names like Tina Brown (Daily Beast, Newsweek) and Eric Schmidt (Google), it was the clínicas that were lauded for their depth of discourse and collaborative environments.
Described by event chair Michael Fries and others as the "heart" and the "backbone" of the Biennial of the Americas, the clinicas resulted in specific points of agreement for each session. Examples included:
Clinica Engagement by the Numbers
Engaged Public: Capabilities and Expertise
The Engaged Public team brings a specific and unique set of skills to the table that help make public engagement campaigns a success, including: